Services

• Interactive Market Planning
• Integrated Campaign Management
  • Search Engine Marketing (SEM)
  • Email Marketing
  • Display Media Planning
  • Affiliate Marketing
  • Mobile Marketing
  • Call Center Sales
  • Social Media Marketing
• Site Optimization

It's About Getting Results

Marketing and advertising budgets are increasingly being held accountable for driving results to the company's bottom line. The good new is that running programs and campaigns on interactive channels can help you quantifiably demonstrate your success, and at Intersynthesis we're only successful when you're successful. Whether your objective is increasing reach and brand exposure, lead generation and building a subscriber base, maximizing online revenue or return on investment (ROI), or increasing the loyalty and lifetime value of repeat customers, Intersynthesis has the experience to make it happen across every major digital channel.

Search Engine Marketing (SEM)
SEM is widely attributed as the best channel to maximize ROI from your advertising budget, but it's important to know when to cut the long tail off and focus remaining resources on other channels. Intersynthesis manages your search engine accounts on Google, Yahoo! Search, and MSN LiveSearch to drive the best results from your keywords. Learn more.

Email Marketing
Email continues to be a great channel to message a customer base who have already double-opted in to hearing from you, but it's critical not to overstep into spam and unwanted communications. Intersynthesis manages your messaging programs, including list and sub-list development, copywriting, unsubscribe requests, and CAN-SPAM compliance. Learn more.

Display Media Planning
Display media, including text ads, banners, rich media, and video, is the best medium for achieving the broad reach you need to establish a brand and build mindshare. Intersynthesis works with a variety of networks to plan and buy your display media placements as necessary to achieve results. Learn more.

Affiliate Marketing
Affiliate marketing is excellent for niche targeting, but you need to be sure your affiliates are representing your brand the way you want and that they're not competing with your other channels, like SEM. Intersynthesis manages your affiliate relationships utilizing the leading platforms and networks. Learn more.

Mobile Marketing
Mobile marketing is slowly growing, but is an ideal way to target consumers on the go and at the point of sale. A well designed smartphone app can also create "stickiness" in your customer base that keeps them coming back for more. Intersynthesis helps you navigate this emerging channel to achieve best results. Learn more.

Call Center Sales
Call centers can be the conversion point for many web sites that have a phone number listed online. Intersynthesis helps you use custom toll-free numbers or even advanced Computer Telephony Integration (CTI) workflows to account for call center sales that are driven by your interactive campaigns. Learn more.

Social Media Marketing
Social media and user generated content is growing exponentially on the Internet, and the best advertisement is a customer saying good things about you online. Intersynthesis helps you identify which social networks are influencers for your customers, and to interact with them authentically to build long term loyalty and improved Lifetime Customer Value (LCV). Learn more.

Are you ready to succeed?
Contact us to get started on a comprehensive Interactive Marketing Plan right away. Or see how we use our Site Optimization services to continuously improve the results you get from your integrated campaigns and programs. Learn more.